I am aspiring to become a brand consultant for individual social media influencers. I have a pretty extensive experience in institutional sales and relationship management in my current job out of school and a bit of marketing/branding experience from college.

Any books that I could read or topics I can study to educate myself more on the modern landscape of social media and influencers? I know it’s always rapidly changing, but would help to be informed of the fundamentals. Any suggestions on getting started?

submitted by /u/Tizzy617
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