I am starting a small energy bar company. I blew through all the branding aspects and just created the product. I am just now understanding how important the aspect of branding is in food packaging.

I know what I want my brand to represent, I just don’t know how to effectively brand that. Should I hire a brand strategist, or should I focus on someone that does website copy? Or should I focus first on someone who can do social media writing. I’m kind of lost.

submitted by /u/No-Rub-6803
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