London-based network VCCP has struck an engagingly downbeat tone for Mondelez (owner of Cadbury) and this latest effort for Twirl – aimed at Australia and New Zealand and then globally – continues to mine what’s turning out to be a surprisingly rich seam. Twirl, it seems, can foretell your future – although you might wish …
The post MAA Ad of the Week: VCCP for Twirl first appeared on More About Advertising.