True story: The first successful marketing campaign I ever executed was a fax campaign! My friend launched a business doing parking lot repair and striping, and fax machines reigned supreme at the time. I purchased my first PC, which had a built-in fax modem. So, I called all the property management companies in the phone book and requested their fax numbers to send information about our company. No one objected, and we closed about a third of the companies!

One might assume that faxing has become obsolete in today’s digital age. However, this tried-and-true method of document transmission continues to play a crucial role in many business operations. Despite the prevalence of email and instant messaging, faxing remains a staple in healthcare, legal, and finance industries, where compliance, security, and legal acceptance are paramount.

The persistence of faxing can be attributed to several factors: its perceived security compared to email, the legal weight of faxed signatures, its reliability during internet outages, and its universal acceptance across various sectors and countries. Many organizations have deeply ingrained fax-based workflows that are costly or challenging to replace. While some may view faxing as outdated, it continues to serve as a bridge between traditional and modern communication methods, especially in scenarios where a paper trail or physical record is preferred.

As businesses strive to balance regulatory requirements with the need for efficiency and cost-effectiveness, the fax machine—or, rather, its modern digital equivalent—remains a steadfast fixture in office communications.

MetroFax

MetroFax is an online faxing service that offers a low-cost, flexible solution for businesses of all sizes. This platform allows users to send and receive faxes from email, desktop, or mobile devices, eliminating the need for physical fax machines and dedicated phone lines.

By utilizing MetroFax, businesses can significantly reduce communication costs while improving efficiency and flexibility. The service offers a range of affordable plans with no activation fees, minimum commitments, or early termination fees. This cost-effective approach allows companies to allocate resources more effectively, focusing on growth and innovation rather than maintaining outdated hardware.

Key Features of MetroFax

• Centralized Web-Based Admin Console: Easily manage faxing operations from a single, intuitive interface.
• Dedicated Local/Toll-Free Fax Number: Receive a unique fax number for your business, with the option to transfer existing numbers.
• Fax from Email, Desktop, or Mobile: You can send and receive faxes from various platforms, including popular email clients.
• Mobile Fax App: This app is available for both iOS and Android devices and allows users to fax on the move. It provides the full functionality of the MetroFax service, including sending and receiving faxes, managing contacts, and viewing fax history.
• Multiple Recipients: Send faxes to multiple recipients simultaneously, streamlining mass communications.
• No Long-Distance Charges: For faxes sent within the U.S. and Canada, eliminating unexpected costs.
• Popular File Format Support: Compatible with commonly used file types for seamless document transmission.
• Secure Transmission: Ensure the confidentiality of sensitive documents with encrypted faxing.

Getting started with MetroFax is straightforward. Interested businesses can visit the MetroFax website, choose a plan that suits their needs, and sign up for an account. Once registered, users can immediately begin sending and receiving faxes through their preferred method – email, web interface, or mobile app. The platform’s user-friendly design ensures a smooth transition from traditional faxing to this modern, digital solution.

MetroFax is exactly what my company needs to handle all of our faxing needs. Our own number, secure/dependable delivery, and very easy to use. Thank you!

Geary H.

Ready to upgrade your fax communications? Sign up for MetroFax today and experience the benefits of online faxing.

Start Your Free MetroFax Trial!

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Originally Published on Martech Zone: MetroFax: The Cost-Effective Alternative to Traditional Faxing