what skills/knowledge is required to be a successful email marketing freelancer for e-commerce brands?

I know that I need to learn to use ESPs like klaviyo/omnisend really well
I have design training in Figma (worked at a design agency) for email design- prob do some UX audits and CRO
I know I should understand e-commerce and email marketing strategies generally speaking
I know I should study email copywriting really well

anything else?

submitted by /u/Zullybissap1
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