Thank you Seer MozCon 2021 Team for contributing to this recap: Leena Chen, Ismaeel Elkhateeb, Chase Freezman, Sara Janae Niemiec, and Katelyn Sidley.
1) Communicating & Presenting Value to Non SEOs
Relevant Sessions:
- Build for Search: Modern Web Dev That Puts SEO First | Dana DiTomaso
- Reporting for Duty: Why You Start Using GA4 TODAY | Brie Anderson
- Taking Charge of Your Indexability: How to Optimize and Prioritize Your Technical Work | Areej AbuAli
Main Points:
- How to speak with Devs
- How to speak with CEOs
- How to use more than just tables + excel (like pie charts, tables, etc)
Dana Di’Tomaso hit home when she said “SEO is no longer a garnish, it’s a main dish”.…
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