I’m creating the tagline for a digital-first fast casual restaurant brand which offers a fresh meal at a minimal cost ready to go in minutes. Values it provides include good flavor, low price (nearly half the price of regular meals cost in the local area), and quick pickup. Regarding the brand identity, its logo contains a semicircle implying a smiley face. Brand style: young, creative, vigorous.
Based on the information above, I came up with several options of the tagline and narrow down to the three. Which one would you pick for this brand? (I’m not a native speaker. And I would really appreciate any ideas, opinions and suggestions from you guys. )
- Flavors pop, prices drop.
- Smiley food, smiley price.
- Save, Savor, Smile.