“On TV & Video” is a column exploring opportunities and challenges in advanced TV and video.  Today’s column is by Ionut Ciobotaru, co-CEO of Verve Group. A marketer’s ability to execute and understand campaigns through an omnichannel lens is improving, even in an ever-shifting privacy landscape. That’s a good thing.  However, as barriers between channelsContinue reading »

The post Your Campaigns Are Omnichannel. But Fraud Isn’t. appeared first on AdExchanger.