1.
What inspired you to write this book?
These five
drivers motivated me launch STRONG to SAVE:
First,
My Health and Wellness niche is very crowded. So, I compiled Flex Alerts and
compelling arguments to get strong in what I consider to be a
unique approach:
– My
books are practical, sweat-backed, and science-based fitness primers.
Second, I
am inspired to tackle the half century healthspan challenges that face GenX. As
Socrates offered,
“No man [or woman] has the right to be an
amateur in the matter of physical training.”
Third,
a prime way to sell a good first book is to write a better second book.
STRONG to
SAVE is that second book…
Fourth,
I used my middle name on the cover of both books, as I felt that i owed my
forbear, Ralph Waldo Emerson, my own views for “The Felicities of
Age.”
And fifth,
an average GenX will be unhealthy for 20 percent of her or his years on this
planet. We can and must address that! Moving stuff is a key method to
appreciably extend healthspan and limit unhealthy times that society cannot
cover all for sick care. As a simple, yet powerful example, folks with
strong grips did not go to ICUs or perish from CoVid-19. That is a credible
finding!
2.
What exactly is it about and who is it written for?
My ideal
reader is a committed woman or man in Gen X who chooses to die harder and
later.
As one
reader offered, “The
book made me feel like I had the advice of a seasoned trainer at my disposal.”
I use the model of a physical bank, or 401(K) account. Some
economists contend that an average American is “worth” $10 Million.
Anyone who wants to nurture and grow that $10 million physical portfolio
is “my” reader.
3.
What do you hope readers will get out of reading your book?
Well, I want
GenX readers to dog-ear, highlight, post-it and re-read the practical lessons
offered. I want each reader to embrace the thoughts, words, and deeds of
sthenic strength to better themselves, and to better this crazy world.
I want them
to learn the ways to “down-age” and gain 7-10 vital years in longer
healthspans.
4.
How did you decide on your book’s title and cover design?
STRONG to
SAVE is a key phrase in a 19th century mariner’s hymn. (I was a mariner, plus
the words “Strong to Save” are etched in stained glass high in the
dome of the US Naval Academy Chapel.)
In days of
wooden ships and iron sailors, the difference between a ship’s sinking in hard
times or safely returning to port was often a unwavering mariner’s match of
keen mind and strong body. That hymn portrayed the theme that Socrates and now
I present – to move or save others – move yourself.
Cover
Design?
I wanted the
millions of both men and women in GenX to embrace key operating principles of
sthenic strength.
You may, or
may not, know that in matters of strength, women can move heavy stuff at the
same ratios of weight to body weight as do men. Yes, they can!
– I
write about the “real” Amazon lady warriors with admiration and good
cause.
My cover
hopefully paints that strong picture of equal capacity, equal need for both
Mars and Venus.
5.
What advice or words of wisdom do you have for fellow writers – other than
run!?
First and
foremost, writing is re-writing.
Do the
habitual heavy lifting as you surround yourself with trusted resources and
become a student of your endeavor.
6.
What trends in the book world do you see — and where do you think the book
publishing industry is heading?
From my
lowly vantage, I see a vital need for books as art for all ages. Life is far
more interesting than an X tweet – isn’t it? The Elephant in the book
publishing room is artificial intelligence. Yet, discerning readers/listeners
will hopefully be able to enjoy the end result of each author’s genuine blood,
sweat, tears and toils.
7.
Were there experiences in your personal life or career that came in handy when
writing this book?
Yes.
Absolutely. As I shared, STRONG to SAVE is sweat-based. As
in my own experiential sweat as I built my dynamic, endured,
explosive, and peak strengths to handle my competitive sports challenges, and
to improve my healthspan – to die harder and later.
8.
How would you describe your writing style? Which writers or books is your
writing similar to?
Readers
offer these clues about my style as well as can I:
a. The author has a light
and fast paced writing style which holds your attention while provide lots of
useful information. He also backs up all his information with references and
links to the appropriate sources of data.
b. His points are built in an accessible way that
develops ideas gradually so that readers of all backgrounds can follow the
advice easily.
c. Frost’s approach employs motivational
language and real-life instances to help the reader imagine himself benefiting
from applying the methods described. The use of success stories and real-life
narratives provides an element of reality, and reality bites in achieving the
objective of improving health.
– My style is active with a hybrid of folksy humor and
no-kidding principles.
I honed my
style as a professor, and as an Executive speech writer who admired Peggy
Noonan, Sir Winston Churchill, and Abraham Lincoln.
9.
What challenges did you overcome in the writing of this book?
Nothing
extraordinary. In a few podcasts, I jested that COVID-19 times weren’t
ideal to launch your first book. Yet that was my post-launch, not pre-launch
authorship.
Every
self-published author of who I am aware faced or faces a flash of the
obvious that there are fixed hours in each day. Challenging oneself to
generate an architecture, prose, and in my case – fitting graphics – amidst
life is a challenge. As I wrote in STRONG to SAVE, “Ship
Happens.” Yet, overcoming those happenings makes authorship
worthwhile (my humble opinion.)
10.
If people can buy or read one book this week or month, why should it be yours?
STRONG
to SAVE should be their must read, IF they want to add 7-10
vital years to their healthspans. Who truly wants to die earlier and
easier?
About The Author: Dave is a NFPT-certified
Master Fitness Trainer, a rowing coach, champion competitor and award-winning
adjunct professor. After decorated careers in the US Navy and business world,
he founded Well Past Forty LLC to promote wellness and longevity. He specializes
in nutrition, endurance and strength training, stretch thrapies and corrective
exercise. He adapts sessions for people dealing with cancer, MS, PD, CP,
diabetes and metabolic syndrome. He is a volunteer coach for veterans in
Wounded Warrior & Freedom Rows projects. STRONG to SAVE, launched in
January 2024, follows his first fitness primer for the Baby Boomer Generation –
KABOOMER. David earned his Bachelor of Science degree from the US Naval
Academy, and his Master of Systems Management degree from University of
Southern California. He is a national and world champion Master’s rower.
KABOOMER and GenX Koach Dave provides certified group, one-on-one online
training sessions for athletes of all ages to add life in their years and years
to their lives. Please see: https://davidefrost.com
Need PR Help?
Brian
Feinblum, the founder of this award-winning blog, with over 3.9 million page
views, can be reached at [email protected] He is available to help authors promote their story,
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successfully helping thousands of authors in all genres. Let him be your
advocate, teacher, and motivator!
About Brian
Feinblum
Brian Feinblum should be
followed on www.linkedin.com/in/brianfeinblum. This is
copyrighted by BookMarketingBuzzBlog ©2024. Born and raised in Brooklyn, he now
resides in Westchester with his wife, two kids, and Ferris, a black lab rescue
dog, and El Chapo, a pug rescue dog. His writings are often featured in The
Writer and IBPA’s The Independent. This
award-winning blog has generated over 3.9 million pageviews. With 4,900+ posts
over the past dozen years, it was named one of the best book marketing blogs by
BookBaby http://blog.bookbaby.com/2013/09/the-best-book-marketing-blogs and recognized by Feedspot in 2021 and 2018
as one of the top book marketing blogs. It was also named by
www.WinningWriters.com as a “best resource.” For the past three decades,
including 21 years as the head of marketing for the nation’s largest book
publicity firm, and director of publicity positions at two independent presses,
Brian has worked with many first-time, self-published, authors of all genres,
right along with best-selling authors and celebrities such as: Dr. Ruth, Mark
Victor Hansen, Joseph Finder, Katherine Spurway, Neil Rackham, Harvey Mackay,
Ken Blanchard, Stephen Covey, Warren Adler, Cindy Adams, Todd Duncan, Susan
RoAne, John C. Maxwell, Jeff Foxworthy, Seth Godin, and Henry Winkler. He
hosted a panel on book publicity for Book Expo America several years ago, and
has spoken at ASJA, BookCAMP, Independent Book Publishers Association Sarah
Lawrence College, Nonfiction Writers Association, Cape Cod Writers Association,
Willamette (Portland) Writers Association, APEX, Morgan James Publishing, and
Connecticut Authors and Publishers Association. His letters-to-the-editor have
been published in The Wall Street Journal, USA Today, New York Post, NY
Daily News, Newsday, The Journal News (Westchester) and The Washington
Post. His first published book was The Florida Homeowner, Condo, &
Co-Op Association Handbook. It was featured
in The Sun Sentinel and Miami Herald.
