Commonwealth//McCann, with Weber Shandwick, tapped Guy Fieri to create the Apple Pie Hot Dog for Chevy in a nostalgic nod to the brand’s 1974 ad from Campbell Ewald that introduced the jingle “baseball, hot dogs, apple pie and Chevrolet.” The campaign features the recipe and other social content from Fieri, and MLB’s Field of Dreams event will offer the concoction when it takes place Aug. 12 in Iowa.