Vodafone’s a funny old company: enormous, obviously, but one that’s mostly seemed to struggle with its advertising. Emotion and Vodafone seem strangers, even though it devoted much time and money to a series of such tales starring Martin Freeman a few years back. Maybe Vodafone sounds just too robotic: it began in the mists of …

The post How come Vodafone Ireland gets this advertising lark? first appeared on More About Advertising.